"Company DIAVON MANUFAKTURDIAMANTs® as a guest speaker at the Watchmakers, Gold- and Silversmiths Guild of Lower Franconia. Besides the profound lecture, the MANUFAKTURDIAMANTs®, which have already conquered their firm place in the market in the United States, aroused great interest. We are looking forward to accompanying the further development together with the company DIAVON."
- Ina de la Motte, Deputy Head Master of the Watchmakers', Goldsmiths' and Silversmiths' Guild of Lower Franconia
At a time when sustainability and ethical awareness are becoming increasingly important, the traditional jewelry industry is also facing new challenges. A promising alternative to conventional mined diamonds are laboratory diamonds, which are produced under controlled conditions and are far more sustainable than natural diamonds when produced using renewable energy. DIAVON, exclusive supplier of demonstrably sustainable MANUFAKTURDIAMANTs®, was invited to illustrate the importance and advantages of laboratory diamonds at the meeting of the Watchmakers', Goldsmiths' and Silversmiths' Guild of Lower Franconia in Würzburg on July 5, 2023. Among the meeting participants were not only the guild members but also the goldsmith and watchmaker master classes of the Franz-Oberthür-Schule from Würzburg. The background to the lecture was the increasing demand for laboratory diamonds in Germany and the associated need for education.
The lecture not only included a brief company presentation and an explanation of the special features of DIAVON's MANUFAKTURDIAMANTs®, but also provided basic information on the properties of laboratory diamonds and explained the various manufacturing processes. Furthermore, DIAVON addressed the greenwashing problem and forecasts for the market development of laboratory diamonds within the jewelry industry in its approximately one and a half hour lecture. The lecture was designed as a mutual exchange: All participants were able to clarify open questions, for example with regard to the current status of test equipment for the differentiation of laboratory vs. mined diamonds or with regard to price developments and value.
Afterwards, the guild members as well as the prospective master goldsmiths and master watchmakers had the opportunity to see for themselves the difference between laboratory diamonds and mined diamonds. DIAVON presented a small selection of stones as well as the jewelry pieces of the ESSENTIAL WHITE-LABEL collection and invited to take a closer look at the MANUFAKTURDIAMANTs®.
"It was a great event. The feedback was consistently positive from all sides. Many thanks for that. Events like this give members new impulses and I think everyone takes something home for their business. The students of the master classes have also given positive feedback here in the training center."
- Markus Graf, Chamber of Crafts Lower Franconia
Responsibility for a sustainable future begins with transparency
During the presentation, DIAVON emphasized the jewelry industry's responsibility to contribute to a sustainable future. The use of laboratory diamonds, which like the MANUFAKTURDIAMANT® are produced with renewable energy, makes it possible to reduce the industry's environmental footprint and promote the protection of natural resources. Compared to mined diamonds, the production of laboratory diamonds generates less CO2 emissions and avoids harmful environmental impacts by avoiding massive mining. In addition, lab diamonds have a shorter value chain. This makes their origin easier to trace and socially just working conditions easier to ensure.